Design is the space between what people say they want and what they actually do.

I'm Levi Bahn — a design leader with 20 years of hands-on craft that grew into systems, teams, and enterprise transformation. Trained at Pratt, built at Sony and AT&T, most recently Senior Director of Experience Design at Sallie Mae. I've never stopped making things. I've just learned how far the work can reach.

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The craft arc

Twenty years. Pixels to systems. Systems to teams. Teams to transformation. At every stage the question was the same: how do we make the work better? The answer was always design — applied closer, scaled wider, connected more directly to what users actually need and what businesses actually measure.

What's it like to work with me?
Robbie Tseng, Vice President, Head of Growth Mktg Design for HBO Max @ WarnerMedia

In the time I had the pleasure of working with Levi, he managed to crank out critical project after critical project and was always willing to go that extra mile to get the product out the door to the point where our time together felt much, much longer than it actually was. Levi was able to lead designs and move them forward while also navigating various teams and organizations for execution. He was always learning how to use new technology and software that we've never done before, or recognizing new design trends and bringing both to the rest of the team while also balancing many tactical projects and relationships at once. He is receptive to feedback, but also willing to think beyond it and question things to make it even better by creating a productive dialog that pushes the idea even further. Levi is an incredibly hard worker with the polished skills to back it up.

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Sam Verdure, Senior Lead Designer, UX Design AT&T

I've worked with Levi for about 3 years, and in that time I've had the pleasure to watch him grow from an already talented designer into a thoughtful and effective leader. As a design partner, he is a creative problem solver and has the rare ability to find the spaces in between the constraints to push innovation forward. He works with integrity and empathy, with a detail-oriented approach and cooperative attitude that elevates those around him. As a manager, he takes a personal interest in the professional growth of his team. He creates opportunities for teammates to showcase their skills and helps clear the path for them to achieve their goals. He is personable, reliable, and a true mentor. Any team would be lucky to have him.

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Priscilla Giler, Director of Product Design @ American Express

Levi is a talented UX/UI Lead, who excels at delivering thoughtful and emotionally-engaging user experiences. He can process complex workflows and simplify them into clean, clear, and delightful journeys. From understanding the business case, to generating unique concepts, to working through all of the details of the design - Levi does it all. I had the pleasure of working with Levi for 5 years on the design team at Sony and I was constantly impressed and inspired by his work. To top it all off - he is incredibly nice, thoughtful, and supportive. He's absolutely wonderful collaborating with and always fun to be around. He is a great asset to any team and I look forward to working with him again one day.

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Daniel Frydman, Director, Product Design @ Facebook

I worked with Levi for over 3 years at Sony and have massive respect for him, his talent, and his problem solving approach to user experience design. Levi undertakes a meticulous, detail oriented analysis of user needs, system constraints and requirements, and industry best practices. He cooks them all together and comes back with insightful, thought provoking products, relentlessly centered on the user experience and always driven to exceed expectations. He is a true craftsman, a thoroughly reliable lead designer, and a joy to work with.

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Maura Randall, Product Lead, Community Experience & Platform @ Atlassian

Levi joined Everywear as the Lead Product Designer earlier this year and provided an immediate, positive impact on the product vision - producing concepts that refocused our product's User Experience to better align with our core value proposition and key learnings to date.

He starts by truly listening to the business, the stakeholders and the users and in record time, is able to turn around extremely well thought through high fidelity product concepts, wireframes and prototypes. Levi is committed to delighting the user with visually stimulating yet extremely intuitive and easy to navigate experiences across all devices. He balances these two aspects of design by embracing user testing results (pivoting quickly when needed) and being an active participant in authoring usage analytics requirements for post launch monitoring and iterating.

While a relentless advocate for the user, he is also a team player. Levi understands that compromise is sometimes necessary to meet business goals and is able to thoughtfully contribute ideas to balance these often opposing needs when necessary and contribute to a strategic product roadmap. He is also technical which allows him to easily collaborate with engineering and discuss options when confronted with technical limitations.

Last but not least, Levi is a strong communicator who successfully pitches and defends his ideas, products, and users. I look forward to working with Levi again very soon!

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Harris Novick, Lead Development Strategist @ Advance Alpha Group

I've worked alongside Levi for over three years and over that time, he has consistently delivered thoughtful, creative, and valuable work that not only satisfies the business requirements of the project but also delights the senses as well. Besides being a thoroughly talented designer, Levi is also very attuned to the overarching goals of a project and does his part to inform, motivate, and unify the efforts of other team members. Working with him is always a joy and I wouldn't hesitate to recommend him to any company or team.

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Principles

Below are guiding principles that help shape my approach, aspirations, and evolution.


Reduce

Start with the minimum and build with value.


Guide

Experiences must hand hold the user based on their intent.


Context

The user/customer should always know where they are in their relationship with the service.


Value

People should be reminded of the intrinsic value you are providing them in their busy lives.


Knowledge

Feed your brain information on a daily basis that will make you a more well-rounded human and designer.

Leadership style

I see the 2 main objectives when it comes to leadership. The first is to obtain results that exceed individual expectations. And second is to obtain respect from those you lead. These 2 things are not handed to you. It takes dedication (making it a priority) and flexibility (everyone is different) in order to achieve. I strive to be the leader I look up to, and that is one that guides me and provides me the room to explore and figure it out myself. I like to promote a healthy work/life balance by understanding scope and deadlines. I prefer to under promise and over-deliver. Nobody remembers how it started, the biggest impression you can leave is the output you provide. And last but not least, health and family come first. Life happens and if you feel as though your co-workers and leadership has your back when times get tough, they will follow your lead when work inevitably presents it's challenges.

The work is the credential.

Twenty years of making things that reached people — at Sony, AT&T, Sallie Mae, and everywhere in between. If you're building something that needs both craft and consequence, I'd like to hear about it.

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